Ford has created a new viral campaign for its new subcompact hatch car dubbed “Fiesta Love Factory”. I am accused of being a bit slow sometimes, but I don’t even know what they are attempting to communicate with these ads. Rastamans? Perhaps these spots are a bit silly and memorable, but I just don’t understand what about this would encourage me to buy a Ford Fiesta.
I think, target market are young stupid pregnants only.
Thanks I hadn’t seen these Fiesta videos before